October 16, 2014
Event Date: October 16, 2014, 11:30 – 1:00 PM
Location: Fawcett Hall, The Ohio State University, Columbus, OH
Roundtable discussion: In the modern business environment, characterized by demanding customers, tough competition, and uncertainty, innovation is often credited as a major contributor to firm success and growth. This is especially true in the hyper-competitive logistics service industry. Current research underway at Ohio State University examines the innovativeness of logistics service providers (LSPs). The improvement of current processes and the development of new services for their customers will prove to be necessary for LSPs to stay competitive. In particular, we explore Innovation Alignment (IA)., cooperating with clients in order to achieve innovation breakthroughs (incremental service improvements and radical service innovations) – that will allow LSPs to not only strengthen their relationships with existing clients, but also help them to replicate innovation with new clients to fuel business growth.
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