BestTransport Establishes New Business Process Services Unit


BestTransport Establishes New Business Process Services Unit

Names Industry Veteran Hatfield to Lead Group


WORTHINGTON, Ohio –, Inc., ( has formed a Corporate Services Group to provide consultative and management services to shippers and has tapped industry veteran Reo B. Hatfield to lead it as president, said Rick Frio, BestTransport Chief Executive Officer and co-founder.

“We are fortunate to have someone of Reo’s caliber to lead Corporate Services,” said Frio. “His expertise in truckload, LTL, warehousing, international transportation and providing professional services will be invaluable to our current and future clients.

Hatfield is a 35-year-plus veteran in the logistics industry, holding a variety of positions, including vice president, at the former Smiths Transfer. He left Smiths after it was sold and founded Reo Distribution Services, which provides warehousing, distribution and third-party logistics management services.

“Many shippers are looking for more than just a Transportation Management System,” said Frio. “But at the same time, they do not want a full-service 3PL model. Other clients are looking for assistance in reducing and controlling their costs. Corporate Services is BestTransport’s vehicle to provide the market those solutions beyond software.”

“In many ways, we have been providing business process services since nearly our founding 16 years ago,” said J. Vincent Ciroli, BestTransport co-founder. “So it made sense to formalize them under a business unit within BestTransport and offer them to our current and future clients.”

In addition to its class-leading TMS, BestTransport provides to customers a variety of services, including on-site management professionals, LTL and truckload rate negotiations, mode analyses and mode switch, and exception management assistance. In all instances, customers are utilizing those services in conjunction with the BestShippers TMS.

“Those services were borne from client requests,” Ciroli noted. “They had a need and came to us for a solution. For years, BestTransport has been providing business services to customers where they identified that they wanted – or required – outside expertise and assistance.”

As part of its consultative services, BestTransport’s Corporate Services Group is offering two programs that will have bottom-line impacts – directly and indirectly – for shippers. Under the BestDEAL program, Corporate Services professionals will work with shipper personnel to look at processes that can either be delegated, eliminated or automated and then make assessments on how that can liberate in-house transportation professionals to become more strategic in their job duties.


BestTransport Establishes Business Services Group

The second offering, BestFFI, or Freight Friendly Initiative, is an on-site review with shipper personnel of the shipping area “through the driver’s eyes,” said Hatfield. “Oftentimes, shippers don’t realize that a shipping area that is unfriendly to a driver – whether it’s verbal, the layout or the protocols they have in place – can result in a higher rate structure by the carrier because the driver doesn’t want to go there.”

“Our aim to is to take both an in-the-weeds view as well a high-level review, couple that with carrier surveys, and show how subtle changes to a shipper’s existing protocol or facility can result in reductions on inbound and outbound transportation costs,” Hatfield added.

About BestTransport

BestTransport ( is a leading provider of cloud-based Transportation Management Solutions (TMS), which enable manufacturers, distributors, suppliers and carriers to efficiently plan, execute and manage all aspects of their operations. BestTransport’s TMS reduces a company’s overall transportation spend, enables tighter cost management, provides enhanced shipment visibility, benchmarking and facilitates collaboration between shippers and carriers. More than $1.5 billion in annual freight spend is moved through BestTransport to and from thousands of domestic and international locations.